Pasar Industri Rumah Tangga Menjanjikan, Homeco Living Melantai di Bursa, Simak Penjelasannya

Meski begitu, kata Reza, LIVE harus menyadari persaingan di sektor perabotan rumah tangga tidak ringan.

Karena ada kompetitor lain seperti Ace Hardware, Depo Bangunan, Mitra10, dan lain sebagainya. Namun, kesempatan untuk bersaing memang masih terbuka lebar.

Diketahui, PT Homeco Victoria Makmur Tbk menggelar penawaran umum perdana (initial public offering/IPO) maksimal Rp 808,35 juta saham atau 17,6 persen.

Perseroan membuka harga penawaran di Rp 136-181/saham, sehingga nilai IPO ini sebanyak-banyaknya Rp 146,31 miliar.

Investment Consultant PT Reliance Sekuritas Indonesia Tbk, Reza Priyambada, assessed that sales of home furnishings are considered to have a promising market.

This is because demand for home industry sales is currently still very high.

So, he said, PT Homeco Victoria Makmur Tbk (LIVE) or Homeco Living, which just held its initial public offering or IPO in early February, is very promising.

"Home industry sales can be said to be a sector that has quite high demand and is heavily influenced by people's purchasing power," said Reza Priyambada in a written statement, Friday (16/2).

Reza said that household products are needed by the community. So the potential for market growth can be seen as positive.

"In the future, of course there will still be growth in this sector. Moreover, the company will also improve its performance by collaborating with a number of parties, so it is hoped that the company's performance can be maintained," he explained.

Apart from that, this capital market observer assesses that the share price offered by LIVE is still within a reasonable range. So, it doesn't burden potential investors.

"In terms of the IPO share price, I think it is quite affordable for many market players. However, usually market players, apart from paying attention to fundamental performance and prospects, also pay attention to how many shares are being released," he said.

"Free float, up to the underwriter and whether after the listing the share price will be maintained or not," he added.

Even so, said Reza, LIVE must realize that competition in the household furnishings sector is not light. Because there are other competitors such as Ace Hardware, Depo Gedung, Mitra10, and so on. However, the opportunity to compete is still wide open.

It is known that PT Homeco Victoria Makmur Tbk is holding an initial public offering (IPO) of a maximum of IDR 808.35 million shares or 17.6 percent. The company opened the offering price at IDR 136-181/share, so the IPO value is as much as IDR 146.31 billion.